My article in the February edition of “SME Magazine”
February 17 2021
Ten artykuł przeczytasz w: 1 minutę
How can you present options to the customer? How to display price, different kinds of products, whole segments? How to do this on the website, how in retail? Is there a difference? These challenges are addressed in my newest article about directing consumer choices.
The article itself is on page 38, here’s the cover: